Saturday, August 31, 2019

Hadith of Gabriel Essay

Our religion gives us the enlightenment to do what’s best not only for ourselves but for the entire realm that we belong as well. It serves as our guide to the path of wonderful thoughts and bright actions which will come to light to the personality that we possess as of the moment. What will exist within our persona was the ultimate contribution of what our religion has thought us. In this regard, we could possibly utter that Islam has been one of the great contributions in this time and age. It depicts a very good sense of responsibility which could help to augment the system that we have within ourselves. â€Å"The teachings of the Qur’an emphasize the responsibility of the individual to society and of society to individual† (Bloomington, 2002, p. 262), as we have noted, Qur’an serves as our guide to the right path and ultimately provokes us to realize what are the best things that we could adapt in order to live in the light of Islamic thoughts and ways. It has been said that it entails a huge responsibility as we get a grip on its teachings basically for the reason that it is not self centered and it focuses on the proliferation of the entire realm. One can attain absolute satisfaction if his environment goes with it – meaning the society where you are currently into should goes hand in hand with the good thoughts that you believe in, and this was basically what Islam wanted to establish in its people. Take for instance the responsibility of paying zakat wherein people are oblige to pay regularly which in turn the poor will benefit such. Indeed, not all are convinced that they should pay such zakat and instead, they prefer to just give alms to the less fortunate wholeheartedly. In view of which, what the Qur’an has embarked to its people was the gesture that at any rate we should love our neighbors regardless of their status in life. This positive vibe should be taken into consideration because this is one of the great teachings of the Islamic religion. Similarly, what were epitomized in the Hadith of Gabriel were the strong foundations of the religion of Islam. It embarks the five pillars per se of Islam which was considered as its strong foundation. â€Å"Islam is to testify that there is no God but Allah and Muhammad is the messenger of Allah, to perform the prayers, to pay the zakat, to fast in Ramadan, and to make the pilgrimage to the House† (Tauris, 1996, based on translation found at www. salaam. co. uk). Submission of oneself to Allah was the ultimate ladder to Islamic beliefs. Believing in His ultimate powers was the key to having a strong faith in His teachings. He is the one who could deliver happiness to the entire realm as we follow His ways to the right arena of life. There is no God but Allah and Muhammad is the messenger. This strong adherence of faith delivers us to be enlightened with the good ideals of truly believing and opening our hearts to do good deeds in accordance to the wisdom of Allah. Furthermore, as we established our ways in lieu of the teachings of Allah, everything is expected to proliferate for the fact that it has been guided by the almighty Allah. Performing prayers was also one of the foundations of Islam. Praying not only limits us to chant or even praise Allah, but it derives us a huge sense of establishing our faith and continuously have in mind all the goodness that the religion of Islam embarked within us. The discipline of praying and getting focus was one of the great ways to build our personality that Allah believes to be essential in building the character of a person. Pay the zakat and give alms to the poor was one of the highlights of being a good person, and for that matter a renowned follower of Allah’s teachings. Loving our neighbor was on top of everything because this is the moment in our lives that we are bound to appreciate all the goodness that our fellowman can give us. In every little way that we could offer love was extremely a huge responsibility to the character that we have within and this only proves that we are absolutely enlightened by the will of Allah. In addition to this, this is also a good representation how we truly grasp His teachings as we put into actions all the wisdom that He has given us. Paying zakat alone gives a tremendous impact since as we all knew this will benefit our less fortunate fellowmen. Giving alms to the poor was another context of charitable acts which will spread the kind of responsibility and love that Allah wanted us to deliver. To fast in Ramadan as well as pilgrimage to Mecca was another context of what Allah thought us what responsibility was all about. In this regard, this is an immense conscientiousness for us because fasting was a sign of definitive adherence to faith and following ways of Islam. Indeed, doing what is good is the way to Allah’s teachings. His wonderful intentions of making His people become conscious of the good deeds were basically His best ideals. On our part, we just have to incessantly trust His ways and keep on loving our fellowmen since it is the focus of all Allah’s ways. We can truly contribute to the realm that we are into the best possible way with the guidance of Allah. The foundations of Islam were a good representation on how we could act the right way. The Hadith of Gabriel shed us light to be able to realize how firm the foundation of Islam was and truly it guides us to be a better person with strong adherence to our faith and has intense love for our fellowmen.

Aaron Douglas’ “Crucifixion”

Aaron Douglas’ Crucifixion Throughout much of Modernism many artists were influenced and informed by the work of exotic regions throughout the world, more specifically Africa. African Art would influence much of the Modern Movements from the latter part of the Nineteenth and the beginning of the Twentieth Centuries. Much is said of the artists within the Harlem Renaissance, and how it directly reflects the influence of Africana upon their art. Often times, this work is neglected to be considered Modern if not in specialized selections of course throughout many of today's higher institutions of learning.However, thus being said, Aaron Douglas, often considered the pioneer of African American Modern Art, would bring this notion to the forefront of Modern Society. With Douglas’ â€Å"The Crucifixion,† illustrated in â€Å"God’s Trombones† in 1927, he would shatter all notions of work within the Harlem Renaissance as not being Modern, but more viably Mo dern than most work produced at this time. He would give tremendous validity to African American Art as Modern in any context by not only incorporating modernist concepts, but truly making social criticism about the plight of the African Americans and the struggles of becoming important.In Douglas’ â€Å"The Crucifixion,† he draws from Western academia and his African roots, not only to place his work among Modern fine art, but would make the Black voice a viable and acceptable as any other movement within Modern Art. It is important to point out the formal qualities of â€Å"The Crucifixion. † The piece is made of oil on canvas. However, with the delicate treatment and translucency of the paint it is not hard to imagining it watercolor or gouache. The color palette is limited and specific. The use of a very monochromatic purple tonal range sets the mood for the piece as a whole.Purple denotes a heavenly or royal handling of the subject matter. The use of purple within the Western canon, oftentimes symbolized the holy. With the piece aptly titled â€Å"The Crucifixion,† it is no wonder that Douglas is setting the scene of Gospel related subject matter. In addition to the aforementioned, â€Å"The Crucifixion† was originally illustrated in James Weldon Johnson’s book of poems, â€Å"God’s Trombones: Seven Negro Sermons in Verse† (Driskell, 110). However, with the subject matter and the painterly quality it is not hard to place them among fine art painting.For the vast majority of Douglas’ work, as with â€Å"The Crucifixion,† black history, religion, and myth provided the substantive sources for his stylized subjects (Driskell, 111). The composition is highly composed with a designer’s eye for detail and stylistic elements. Furthermore, the central figure of Jesus, which is washed-out, flattened white, surrounded by geometric forms and interpenetrating circular shapes, possibly signify ing a halo or representation of thereof, and also moves the composition outwardly from the central Jesus; hinting towards the modern use of interpenetrating lines that occurred within Cubism (Pinder, 107).Douglas layers Cubist design elements to create a highly fragmented, yet cohesive composition that reads more designed and symbolic through imagery. To add, the use of very directional/graphic arrows pointing upwards and outwardly, it is not hard to read this as something taking the importance away from the central Jesus figure to the overshadowing black man and to the heavens. Additionally one cannot begin to confront the issue of Modernity and Modern Art movements without mentioning the influence of African art objects on Modern Artists.One only has to look at Picasso and Braque to see the influence of African masks and twisted perspective as in Ancient Egyptian sculpture with â€Å"Les Demoiselles d'Avignon. † It is not hard to imagine Modern artists who implemented these sort of design elements into their work to be considered new and cutting edge. If one is to take that same mentality and apply it to any number of artists within the Harlem Renaissance, especially Douglas, then their use of African imagery must of set them worlds apart at the time.Who better understands this art, then those whose heritage is deeply involved with such art? Aaron Douglas understood this, and was able to draw upon African ideals concerning art and incorporate them into this specific piece. Additionally, the Jesus figure is overshadowed by a large darkened African man carrying the cross for Jesus: possibly marking the weight of the world on his shoulders and carrying the burden that one must go through society as African Americans.As Driskell said in Harlem Renaissance: Art of Black America, â€Å"Jesus the savior is also Jesus the bearer of everyman’s burden, particularly the black man’s burden. † Of course, the large African American man carrying the cross represents that man. This may also represent the hardship of the black man at the beginning of the Twentieth century. As Kymberly Pinder suggests in her article, Our Father, God; our Brother, Christ; or are We Bastard Kin? : Images of Christ in African American Painting, â€Å"in the black under-standing of Christ and Christianity from the beginning.The analogy between Christ's persecution and the racial oppression of blacks past and present is essential within this piece. † Symbolically, Douglas is relying on the suggestion that Black is Christ-like to forward his artistic expression. Truthfully speaking, without these elements â€Å"The Crucifixion† would not carry the lofty message it elicits. Douglas paints in a hard-edged style that defined the figure, borrowing of course from the Synthetic Cubists (Driskell, 111). The figures themselves are angular and exaggerated borrowing from ancient Egyptian sculpture.This work exemplifies design with the way Dougl as plays with design motifs, such as arrows and interpenetrating geometric shapes, to give the composition a highly stylized and polished feel while still portraying the figure to produce a highly designed and spatially related composition (Driskell, 111). Any of the abovementioned would suffice in the consideration of Douglas’ â€Å"Crucifixion† as Modern. One only has to look to Cubism and German Expressionism to consider his work modern. His use of religious symbolism hints towards the same practice within German Expressionism.In addition, his use of very angular figures pointing to works by Otto Dix and Karl Schmidt-Rottluff. Furthermore, with the concept of interpenetrating planes and geometry one only has to look to the work of Picasso and Braque to see that this has similarities with Synthetic Cubism. According to Susan Earle in Aaron Douglas: African American Artist, â€Å"in Modern art, Douglas saw the potential for abstracting two-dimensional form, eliminati ng surface detail, fracturing line, and using color harmonies, almost mirroring that of works by Synthetic Cubists (Earle, 107).Additionally, with Douglas’ use of agile line work and his economic usage of recognizable symbolic features, it is evident that Douglas borrows from Art Deco (Driskell, 129). However, he takes clear advantage of Art Nouveau and the movement it brought to the fine arts. Douglas incorporates this with the rhythm and movement of Harlem Renaissance music. Additionally, one could look towards the Futurists and their uproar and social commentary to inform Douglas’ crucifixion; albeit, â€Å"The Crucifixion† is not overcrowded with color and direct movement.However, his use of angular figural representations and his comment on the situation of African Americans makes a social commentary about the lives of African Americans. Bibliography Brigham, David R. â€Å"Bridging Identities: Dox Thrash as African American and Artist. † JSTOR. The University of Chicago Press, 1990. Web. 18 Nov. 2012. http://www. jstor. org/stable/3108983. Earle, Susan and Renee Ater. Aaron Douglas: African American Modernist. New Haven: Yale UP, 2007. Print. Driskell, David C. , David L. Lewis, and Deborah Willis. Harlem Renaissance: Art of Black America.New York: Studio Museum in Harlem, 1987. Print. Pinder, Kymberly N. â€Å"Our Father, God; Our Brother, Christ; or Are We Bastard Kin? : Images of Christ in African American Painting. † FLITE Database. Indiana State University, 1997. Web. 12 Nov. 2012. http://www. jstor. org. libcat. ferris. edu/stable/3042461. Thompson, Aubrey. â€Å"Great Plains Pragmatist: Aaron Douglas and the Art of Social Protest. † [email  protected] of Nebraska – Lincoln. University of Nebraska, 01 Nov. 2000. Web. 10 Nov. 2012. http://digitalcommons. unl. edu/greatplainsquarterly/314.

Friday, August 30, 2019

Discuss the significance of seemingly Essay

Discuss the significance of seemingly â€Å"unrealistic† or apparently implausible characters, places or events in literature you have studied.  Unrealistic or implausible characters are often used literature to aid in transmitting the author’s intention and are usually of crucial conceptual significance, this is to say, that they are vital in the development of ideas that the author wants to express. Two of the forms that the writer might choose to give his implausible character are, for example, a glaring contrast with other characters in order to convey a moral message by means of conflict, or the personification of an abstract and specific human quality in order to symbolically express his views about that given value. These devices can be observed in Brave New World by Aldous Huxley, in the character of the Savage, and in Alekos from Captain Corelli’s Mandolin by Louis de Bernià ¯Ã‚ ¿Ã‚ ½res respectively. In Brave New World, the Savage is the main means of the author to create a clash with the Utopia portrayed: since absolutely everyone in the new society is conditioned to be entirely happy with it, it is only a foreigner to those ideals who can confront them. This is obvious from Chapter XVII in which John and Mustapha Mond have an intense discussion about the nature of their whole world, passage that sums up and develops all of the main ideas exposed in the preceding chapters and acts as a climax too. Judging from the content of the ideological battle portrayed we may say the Aldous Huxley’s intention was to convey a moral message, a warning to what uncontrolled human development may produce: a degenerated society according to our standards (note that during the novel Huxley’s tone when describing the world is largely subjective and tilted towards our opinion of their moral and social values, reinforcing the argument of Huxley’s intention) and ultimately the lack of choice between insanity and sanity, as indicated in the suicide of the Savage. It is important to say that the romantic and idealistic role played by John is that of greatest proximity to our common beliefs and using this device Huxley desires to stress the correctness of our morality and the â€Å"immorality† of theirs as seen in the emotive ending of chapter XVII: † ‘All right, then,’ said the Savage defiantly, ‘I’m claiming the right to be unhappy.’  Ã¢â‚¬ËœNot to mention the right to grow old and ugly and impotent; the right to have syphilis and cancer (†¦) ‘I claim them all,’ said the Savage at last.†Ã‚  The reader feels deeply identified with John in this passage, mainly because of his rebellious and courageous tone, whereas Mustapha Mond represents domination and lack of freedom; Huxley uses the common device of the conflict between seemingly oppressed individuals and the organized, cold and analytical oppressor, usually an institution, in a subjective manner, thereby touching the inner fibres of human idealism for freedom and making the reader be in the part of the Savage. In this level the Savage should be the most familiar and realist character of them all, and is probably the level at which Huxley worked more in his development of the message, yet an implausibility in th e situation is found in an underlying plane: the philosophical training of the Savage. It is hardly believable that a person that has only read Shakespeare in his life and has had no real education in order to understand literature’s intentions as such and therefore the matters of human nature, consciousness, life, etc., can hold such an elevated discussion, and finally, in the eyes of the reader as portrayed by Huxley, win the argument, with a man as thoroughly educated as Mustapha Mond. Given the many other incongruencies and small mistakes found in the novel (which have been recognised by Huxley himself) it seems that this implausibility was not deliberately planned in order to convey some message, but was an inevitable result of the author’s method of exposing the central argument. It may be however that this is a device used to transmit an opinion about human nature and its inherent spiritual tendencies to romantic values and actual morals (as these cannot be genetic or even so mental due to the genetic engineering and the conditioning suffered by the Alphas themselves which are those who show the relative desire for these). Even though the Savage has lacked the sufficient instruction to uphold such a discussion, â€Å"human sprit†, which is in every case expressed through the mind, (this would be why castes lower than Alphas cannot express this spirit) tells him certain things that are right and wrong which are subsequently the themes of discussion with Mustapha Mond. However this interpretation seems somewhat to forced and does not connect completely well with Huxley’s pessimistic view of the future evident in the ending, as the concept of the inherent quality for freedom in human spirit has something of an optimistic connotation.

Thursday, August 29, 2019

AQR vi.d.9 assignment Example | Topics and Well Written Essays - 250 words - 1

AQR vi.d.9 - Assignment Example In this analysis, the number of times a company pays a dividend was considered. Also, price to earnings ratio was considered. Consequently, the two approaches resulted to the selection criterion whereby the firms with a high price to earnings ratio and paid dividends four times a year were preferred. Finally, technical analysis was conducted. Under this analysis, the main consideration was the price activity on the stock chart. As such, the firms with a relatively stable trend were preferred. The combination of the three forms on analysis was used to arrive at the selected stocks and the amount of stocks that were invested in each. The beta value of the portfolio is -25.15180862 against a benchmark of -32.701. The figure is computed by summing the change in value of the portfolio and dividing the figure by the summation of changes in value of the benchmark. Therefore, the portfolio Beta beat the market value Beta since -25.1518062% is greater than -32.701%. However, in the two cases, Beta is negative implying that the general trend is opposite to that of the market. The game serves as an eye opener on the importance of computing individual beta value. The reason is that having an individually computed Beta value eliminates the limitation that may be found with the S & P 500 benchmark due to its generalization. As a result, one can have precise Beta value for a portfolio which specifically focuses on the stocks themselves. The approach improves the accuracy in one’s ability to predict the

Wednesday, August 28, 2019

What is freedom and what does it mean to you Essay

What is freedom and what does it mean to you - Essay Example If the government oversteps its bounds, as outlined in the Constitution, the people can and loyal patriots would dismantle the government then build another that adhered to the peoples will. Freedom is a concept that requires a continual effort to preserve whether fighting on the battlefield, speaking at city council meetings or by simply voting. The meaning of freedom is broad but my personal viewpoint narrow and defined. Simply put, an American has unrestricted personal freedoms. Of course the ‘your rights stop at my nose’ clichà © applies as does the ‘no harm no foul’ rule. My conception of freedom was drawn from those who offered their definition in the Constitution and Declaration of Independence. The government, by law, should be allowed only to enact legislation that follows the ‘no harm’ rule. Those who cause harm to others should be justly punished but those who are excising personal freedom, their constitutionally guaranteed right, should be allowed to pursue happiness in whatever manner they choose. Overwhelmingly, lawmakers and the public have approved the substitution of money for freedom as quickly as they have sacrificed liberty for security in the ‘war on terror.’ Subjects such as euthanasia and abortion are but two of the more high profile issues surrounding personal freedoms. Seatbelt and helmet laws, prostitution, bigamy, and gambling are other examples of ‘no harm’ laws. The justification for seatbelt/helmet laws is that fewer and less severe injuries are sustained as a result of the law which, when properly enforced, ultimately lowers the cost of health care for everyone. Prostitution laws are ridiculous. What else can yo u give away but can’t legally sell? Gambling is illegal and immoral unless the state does it and calls it lottery. Other activities popularly trumpeted under the personal freedom umbrella such as smoking in public, carrying concealed firearms or

Tuesday, August 27, 2019

Sigma Motion Inc. Application #4 Essay Example | Topics and Well Written Essays - 1000 words

Sigma Motion Inc. Application #4 - Essay Example The founder of the company, Ron Burton, is an experienced businessman in the linear motion products environment and he inherited the skills running family business from his father. The impression from the case is that, the Burton family incorporated nonfamily management in its desire for the company’s success. Alderson (95) points out that engagement of nonfamily management in family business is an important practice in ensuring continuity of business activities in case the successor is not fully prepared to assume the top leadership position. In reality, for a family business to be successful, there must be proper coordination between the family and the external workforce. According to the case, Sigma Motion Inc had several competitive advantages that gave room for its continued success. These competitive advantages included its small size, competent engineering team, high quality of products, customization of services, a wide product line and a proficient management team. Essentially, the small size of the company facilitated apt reaction to customer requests and market changes. In addition, with a well established and competent engineering team, the company was able to diligently handle technical issues and give prompt advice to customers. In essence proper handling of customers has the impact of developing customer loyalty and consequently providing a wider market. Provision of high quality products and a five year warrant plan by the company contributed to its better performance than its competitors. The establishment of a deep production line facilitated rapid business growth and sustainable product development. Consequently, establishment of a p roficient management team composed of internal family members and external mangers was a significant step to ensuring long stay of the company in the linear motion

Monday, August 26, 2019

SWOT analysis of Nike Company Essay Example | Topics and Well Written Essays - 750 words - 2

SWOT analysis of Nike Company - Essay Example The Nike Corporation traces its origin back to early 1964 through the noble efforts of the then Bill Bowerman and Phil Knight (Richard 4). The Nike Corporation began as â€Å"Blue Ribbon Sports† and later developed for fourteen years before becoming the modern day â€Å"Nike Inc.† The name â€Å"Nike† was derived from the Greek word â€Å"Nikn† meaning the Greek’s goddess of victory. Through its own brand, The Nike Corporation markets its products in association with Nike Golf as well as Nike Pro (Deanne 11). As one of the five hundred companies that are headquartered in the Oregon State, the Nike corporation ranks as the leading brand with the highest value among the sports businesses (Richard 5). Being one of the sources of the market to the labor industry, the Nike Corporation registered one of the highest numbers of employees by recruiting more than 44000 personnel as servants (Deanne 24). The step in the field of employment moved The Nike Corporation miles in the satisfaction of their dreams for the provision of inspiration to the athletes and the public in general. The Nike Corporation has a mission statement which is, â€Å"To bring inspiration and innovation to every athlete in the world.† Alongside the full realization of the mission statement, The Nike Corporation has also recorded some of the greatest profits as a business firm (Richard 7). For instance, within the fiscal year 2012, The Nike Corporation registered excess revenue of US$24.1 billion as at the end of May (Deanne 14). Furthermore, the brand itself is valued at US$10.7 billion hence ranks the best brand among all other sporting business. In the environmental stewardship, The Nike Corporation holds one of the best records as regards its performance in the environmental conservation policies of the state (Deanne 16). This fact is provided from the rese4arch activities conducted by an environmental conservation body  in England based on their Nike Grind program that greatly promotes environmental stewardship. In addition to the Nike Grind, The Nike Corporation has also launched more of such programs that aim at environmental conservation such as Nike’s Reuse-A-shoe program (Richard 9).

Sunday, August 25, 2019

Theory Preposition Paper Research Example | Topics and Well Written Essays - 1750 words

Theory Preposition - Research Paper Example Each of these two approaches focuses on and deals with different features of client dialogue. As a consequence, they follow different techniques of resolving problems. Nevertheless, both have the objective of helping the client, reconciling discrepancies, and mitigating conflict. This essay compares and contrasts the major tenets, concepts, techniques, views of pathology/normality of cognitive-behavioral therapy and person-centered therapy. It also discusses the usefulness of both therapies to advanced nursing practice. Comparing and Contrasting Cognitive-Behavioral Therapy and Person-Centered Therapy Cognitive-behavior therapy (CBT) is a framework of human difficulties and challenges that can be approached from primarily two interconnected domains: philosophical and theoretical. Within the philosophical perspective, CBT can be regarded as being related to some forms of behaviorism. The behaviorist models are commonly philosophies of mind and science, specifically, methods of identif ying and dealing with the interpretation of the problems or difficulties usually related to psychology (Sharf, 2011). On the other hand, the theoretical feature of behavior therapy is more about actual identifications of particular problems. Theories can give reliable explanations or at least verifiable assumptions for issues about more exact problems (Sharf, 2011): How does this problem arise? What are the fundamental features of this form of medical disorder? What are the possible techniques for problem modification? Basically, CBT is a type of psychotherapy that has been shown to be one of the best methods for treating a broad array of disorders such as anxiety and depression. CBT targets thought and behavioral processes that reinforce both normal and abnormal behavior. It rests on the idea that these processes are learned, and, therefore, can be unlearned. CBT is described as collaborative, participative, and brief (Corey, 2009). Even though therapists take into account how diso rders may have emerged, their main interest is in helping the patient pinpoint, understand, and modify what is reinforcing the problem. The therapist-patient relationship is characterized by partnership or collaborating, and patients are motivated to actively participate in the application of techniques during therapy sessions. There are four major techniques employed in CBT: skills training, exposure therapy, behavioral activation, and cognitive restructuring (Norcross, 2002). Skills training assume that some individuals keep away from particular situations because they believe they do not have the necessary skills to handle them. For that reason, CBT normally involves acquiring new behavioral abilities to handle difficult social circumstances and anxiety. Through exposure therapy, CBT helps individuals conquer anxiety by systematically confronting their fears. This technique rests on the assumption that anxiety is reinforced by avoidance (Sharf, 2011). On the other hand, depressio n usually results in indifference, avoidance, and withdrawal. Through behavioral activation, or the process of enhancing rewards, CBT helps individuals recognize and take part in activities or tasks that give them the opportunity to gain rewards or gratifying experiences (Norcross, 2002). Lastly, according to Corsini and Wedding

Saturday, August 24, 2019

600 ML pepsi Essay Example | Topics and Well Written Essays - 1250 words

600 ML pepsi - Essay Example He introduced it as Brad’s Drink and later renamed it Pepsi after enzyme Pepsin and the kola nuts ingredients (Stoddard, 1997). Pepsi, introduced as a cough syrup in America, sold in the pharmacies. Everyone liked the taste of the syrup. In 1909, Pepsi was licensed to process, bottle and trade in more than 24 states in the United States. It introduced its products in a 6.5 ounce bottle. Endorsement of the original application for Pepsi trademark took place in 1903 after an application in 1902 (Stoddard, 1997). Pepsi gained recognition in 1936 after the introduction of the 12 ounce bottle during the great depression. In 1950, there were slight changes in the Pepsi cola formula and calories and sweetness were also slightly altered in Pepsi cola. In 1957, the marketing team changed the bottle appearance of Pepsi cola to a new and attractive bottle and introduced new products, i.e. Mirinda and Teem. Currently, Pepsi cola is available in each and every country and is available to more than hundred million consumers in Asia as well as Africa and Europe (Stoddard, 1997). Distribution of Pepsi products in Abu Dhabi is indirect. Through the capital of the United Arab Emirates, Pepsi has a market share of 67 percent while Coca cola has a market share of 35 percent (Louis & Yazijian, 1980). This data fluctuates with periods and most of the times Pepsi is at par with coca cola, the biggest competitor. Pepsi dominates Abu Dhabi’s soft drink market. According to Harrell (2008), marketing environment refers to the forces and factors that influence a company’s aptitude to create and sustain healthy and successful relationships with customers. Marketing environment consists of the macro environment and the micro environment. The microenvironment refers to the factors and forces that are close to the company and influence the way the company serves its customers. This includes the suppliers, marketing intermediaries, customer markets and the competitors.

Friday, August 23, 2019

What will happen vs what should happen with Government Warrantless Essay

What will happen vs what should happen with Government Warrantless Surveillance - Essay Example Warrantless Surveillance will continue to be a mode of operation by the Federal Government. Things will continue to go pretty much as they have since 2001. There will continue to be court cases which will challenge the right of the government to engage in what some would call an illegal operation. It is hard to argue against the security of our nation as being a reason for this action. Some people will continue to distrust the government and their reasons for gathering certain information and tapping foreign phone calls. When looking at utopia, our country would not need to gather this information because everyone would be doing what is expected of them and not out to harm their neighbor. The government would function as an arm of the people, providing for the common good of all Americans. The court system would be engaged in the enforcement of our laws and not arguing about what is constitutional or unconstitutional. A sad thing that would happen with the disappearance of warrantless surveillance, people would lose their job. The news shows on television would have to find something else to discuss and Senators Kerry and McCain would begin addressing more pressing

Synoptic Gospels Essay Example | Topics and Well Written Essays - 2000 words

Synoptic Gospels - Essay Example Synoptic problem†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦8 7. Faith seeking understanding†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦9 8. Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..10 9. Bibliography†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..11 Introduction The first three books in the New Testament (Mathew, Mark , and Luke) are referred to as synoptic gospels. These books talk about similar subjects an d stories concerning Jesus Christ. However, these books do not cover the events about Jesus Christ in the same length and detail. The books cover the events surrounding the life of Jesus Christ in the same sequence, and in most cases, have used similar words1. Relationship between the Synoptic Gospels The book of Mathew was written about 6 years after the ascension of Jesus Christ. This is according to the chronology of gospels that are found in the crucial dates in the lives of Mary and her son, Jesus Christ. The book of Mark followed after the writing of the gospel according to St. Mathew. It was written about 16 years after the ascension of Jesus Christ. The gospel according to St. Luke was written 27 years after the ascension of Jesus Christ while John wrote about 62 years after the ascension2. ... It is important to note that the synoptic gospels have difference and similarities. The similarities cannot be explained just in terms of event sequences. These books differ in terms of language, grammar, and expression3. The first similarity among the synoptic is seen in their chronology. After Mathew’s gospel had been written and widely read by other Christians, the gospel according to Mark was written. It is assumed that Mark wrote the gospel after reading the work of Mathew. This is due to the fact that Mark could read Hebrew, the language that Mathew used in writing his gospel. The main difference between the three gospels is seen in respect of languages used by the two gospel writers were using. Mark was using Latin to write the gospel after reading the Hebrew version of Mathew4. After Mark and Mathew had written their gospels, Luke wrote his gospel. The writing of the gospel according to Luke is assumed to have been influenced by the writings of Mark and Mathew since th eir gospels had been circulated widely. However, Luke could not interpreted Hebrew language in which Mathew’s gospel was written. The difficulty in understanding Hebrew explains why Luke’s gospel is more similar to that of Mark that Mathew. John’s gospel does not fall under the synoptic gospels because the book was written several years after the synoptic gospels had been written and were in wide circulation. The synoptic had already been translated into other languages when John decided to write the gospel. The difference between the synoptic and John’s gospel is in respect of the fact that John did not want to repeat the same events that had been narrated. John knew that his gospel was directed toward the whole church unlike the synoptic that were directed to specific audiences. The

Thursday, August 22, 2019

The planet Mars Essay Example for Free

The planet Mars Essay The atmosphere above the surface of Mars is about 100 times less dense than the atmosphere of Earth. The Martian atmosphere is dense enough to support a weather system that includes clouds and winds. According to experts, Mars roller coaster-like weather is more chaotic and unpredictable than scientists first thought. At times, the sky can appear pink and cloudless, filled with windblown dust raised from the rusty Martian surface. Tremendous dust storms sometimes rage over the entire planet. Most of the dust storms occur during the perihelion when Mars is closest to the sun. In addition, the dust storms continue to dominate the atmosphere and climate during the aphelion when Mars is furthest from the sun. Perihelion and aphelion occur every Mars year, which equals two Earth years. (Mars Atmosphere, 2002) Mars is much colder than Earth. The average temperature on Mars is about -80  °F (-60  °C).Temperatures at the Martian surface vary from as low as about -195  °F (-125  °C) near the poles during the winter to as much as 70  °F (20  °C) at midday near the equator. (Mars Science, 2000) These shifts in climate are caused by three factors: Mars thin atmosphere, its elliptical orbit around the sun, and strong climatic interactions between dust and water ice clouds in the atmosphere. Mars atmosphere is so thin that it weighs less than 1 percent of Earths atmosphere. Because Mars atmosphere is so paper-thin and there are no oceans to store up heat from the sun, the planets temperatures respond more quickly and intensely to surface changes and atmospheric heating by the sun. There are also much larger annual changes in sunlight falling on Mars than on Earth, because Mars distance from the sun varies by 20 percent in its orbit around the sun every two years. (Mars Science, 2000) Mars has many of the kinds of surface features that are common on Earth. These include plains, canyons, and volcanoes. Overall, craters occur throughout the surface of Mars, while they are rare on Earth. In addition, fine-grained reddish dust covers almost all the Martian surface. Many regions of Mars consist of flat, low-lying plains. Most of these areas are in the northern hemisphere. They may be so smooth because they were  built up from deposits of sediment. There is evidence that water once flowed across the Martian surface. The water would have tended to collect in the lowest spots on the planet and thus would have deposited sediments there. Near the equator of Mars, there are is a string of canyons known as Valles Marineris. Scientists believe that they were formed by the crust of the surface being stretched and ultimately split. Volcanoes appear throughout the planet. Many of these volcanoes resemble volcanoes that are in Hawaii. Their slopes rise gradually and they are referred to as shield volcanoes. They were formed from eruptions of lavas that can flow for long distances before solidifying. (The Surface of Mars, 2002) Martian craters are similar to craters on Earths moon. The craters have deep, bowl-shaped floors and raised rims. Some large craters have central peaks that form when the crater floor rebounds upward after an impact. Much of the surface of the southern hemisphere is extremely old, and it contains many craters. Other parts of the surface, especially in the northern hemisphere, are younger and thus have fewer craters. (Mars, 2002) References The Surface of Mars. (2002). Canyons and plains. [Online]. Available: http://www.nasm.si.edu/ceps/etp/mars/surface.html Mars Atmosphere. (2002). [Online]. Available: http://chapters.marssociety.org/polska/mars_atmosphere.html

Wednesday, August 21, 2019

Rice brokerage firm

Rice brokerage firm Introduction and historical background Brief description of proposed entrepreneurial venture The venture into consideration is a rice brokerage firm which is a service providing firm regarding selling and purchasing of rice to and from different traders and rice mill owners. This firm will serve as a middleman and do not require investment in purchasing rice but this firm will charge 0.5% commission from each buyer and seller for a single transaction. The above said commission will be charged on account of providing services to rice traders and rice mill owners. Context of the organization The business of rice brokerage firm lies in the service industry. The nature of rice brokerage firm is to facilitate people related to rice business to search for buyers and sellers of rice. This firm is aimed at providing best level of services to the clients while providing them value in every service they are seeking for. There is a huge demand of rice in Pakistan and all around the world, and Pakistan produces enough rice to meet domestic rice needs and is able to export as well. Rice is an essential part of Pakistani meals, thats why consumer preferences is still there and they are ready to buy rice at prices that were never before. It is obvious that rice business and its industry will not end-up easily despite high rate of inflation. If domestic people eliminate rice from their lunch or dinner menu or switch to another commodity, the global demand will still be there because people around world like Basmati which is a product of Pakistan. This means that business of rice within Pakistan seems to be a still growing business with profitable opportunities for entrepreneurs. To have a start-up in the rice business, becoming a rice broker is a good option because trade facilitator are always at the safest edge of any business with a minimum investment of PKR: 10,000/- (in this case). Brief history of the industry Service industry is always there since the very start of every business in any industry. My firm is also in the service industry because this firm facilitates the clients trading in same commodity, which is rice, to get information and availability of rice in the market. When rice mill owners process the rice obtained from landlords in raw form to the finished product, it is then required to be supplied to wholesaler and other traders. To lessen the gap of communication and to ease the supply of rice to different ends of the chain brokerage firms are required. And, such services are demanded by many such like businesses to minimize overhead costs of different distribution channels. Information about economy and different trends Rice is vital cash crop and is one of the major export items of Pakistan. It accounted for 5.9 percent of value added sector and 1.3 percent of GDP in FY09. Pakistan grows ample quantity of rice to meet its domestic requirements and also export the high quality rice around the world. The production soared by a commendable 25 percent that helped Pakistan earn sizeable foreign exchange revenue. Rice exports accounted for nearly 11.21 percent of total export receipts FY09 and growers have achieved a bumper production of rice (6.4 million tons) so far in this crop year. Rice harvest was significantly higher than estimated domestic consumption of 2.5 million tons as growers were encouraged by higher rice price in international market following imposition of ban on rice exports by competing countries. Current status of the rice brokerage firms Every year Pakistan produces a decent quantity of rice and it contributes to major part of our country exports. Taking into consideration this fact, there are more and more people entering into this business because this business can be started with an investment of less than PKR 10,000/- and it is within the reach of common man nowadays. Another reason for the still growing business of rice brokerage is that there are wonderful growth opportunities and diversification of business in the field of exporting commodities to different parts of the world and there are examples of such successful people too in the present market have started from a commission agent to a successful rice exporter and rice mill owners, and hence successful entrepreneurs. So, people found this business very much profitable and most of people are still entering into this business. Aim of the service It is reasonable to say here that everybody in rice business wants to purchase and sell rice at his/her doorstep and there is a need to provide the service of brokerage firm to fulfill that need. Most of the times, it is difficult for rice mill owners to go into the market to search for buyers and it incurs a cost to that mill owners, so they prefer to contact brokers like us to search for buyers because those brokers have already contacts of buyers and their requirement in the market accordingly. This approach saves time and cost of every person involved in this business from rice mill owners to buyers to exporters. In order to provide up-to-date information about market prices of rice to traders and mill owners and to ease the process of searching for buyers and sellers is surmised by me as a good opportunity to start a business with a much lesser investment and greater growth opportunities. List of services to be provided Up-to-date information about prices of rice to clients Quality check-up of rice being bought and sold by client by randomly checking samples from the lot Making rice available to clients at best prices SWOT analysis of rice brokerage business Strengths Low investment Easy to operate ROI is high Weaknesses Ease of entry High competition Low sustainability No consistency Opportunities Diversification International trade opportunities Threats Forward and backward integration by major players in the industry Ease of entry into the business and competitor analysis There is a lot of competition in rice trade business because there is no barriers to entry this business. There is tough competition among all players in this business who provide brokerage services to rice traders as this can be done by anyone who can just coordinate between his/her clients. The only thing that matters in this area is trust and relationship building. This can only be made stronger by providing credible services and delivering on promises you have made to your clients because this will be the only differentiating factor that will set you apart from the competitors. However, there is a lack of value added services in the offerings of current brokers in the market of rice business which creates a gap in the area of this business which can be filled by smart entrepreneurs by putting creative destruction into work. This could be a challenging as well as risky task to stand out in competition in such business where most of the major players run their organization in typical seth-way, but when there is a risk there is an opportunity and if it is seen as an opportunity then an entrepreneur has done almost half of its work. Mission To serve rice buyers and sellers through continuing efforts in bringing clients the very best which is available today and ease their process of prospecting. Providing them value in our services by satisfying their requirements of rice, meeting deadline of lead time, consulting them about changing business environment and placing emphasis on trading properly and making money for clients. Vision To become a leader in commodity brokerage firm business and earn loyalty of our clientele base by assisting them in becoming more successful in their commodity trading through continuous improvement in our services by innovation, professionalism and integration. Management considerations Personal expertise Strengths Problem seeker/ proactive Experience Believe in black and white Leadership skills Communication skills Negotiator Ability to make fun oriented environment Straight forward Multi linguistic Weaknesses Cant wait Taking too much time in evaluating alternatives Do not socialize Straight forward Organizational design The proposed design for the venture is organic because of the smaller size and continuously changing outside environment. This is so because the success of the business depends upon the person who is at front end with the client and that person should be given freedom to customize services according to clients needs coping up with the challenges of uncertain external environment. Organizational culture Innovation and risk taking is very high and it will enable us to outperform others in the present market situation There will be a high degree of emphasis on attention to detail to get work perfectly done because a little mistake can lose out our credibility High degree of outcome orientation is entailed within organizations culture to achieve objectives, milestones and vision People orientation will be optimal because founder of this organization will be at front face from the very start of this business to build and maintain the customer base Team orientation is highly appreciated to carry out operations smoothly A blend of cooperative and competitive strategies will be used to sustain and survive into the industry while embedding a bit of higher level of aggressiveness within organizations culture Stability within the organization will be optimal will be taking into account innovation and progress in order to imply a proactive approach Staffing requirements A lawyer will be hired on annual basis for filing sales tax and income tax returns at the end of each fiscal year. Apart from this, a quality control checker will be employed at a monthly salary of PKR: 10,000/- whose responsibility will be to check quality of rice being bought and sold by our clients and to assure them for timely delivery of that quality of rice as demanded by the clients. Operational management issues The quality of services offered to the clients should be maintained to avoid any disappointment and shrinkage of customer base. Following dimensions of service quality are taken into consideration to maintain the consistency in our services: Timeliness: meeting deadlines of all clients Courtesy: giving clients a â€Å"wow† experience Consistency: same and even better quality of service every time Convenience: providing all services at clients doorstep Completeness: taking feedback after successful completion of each job Accuracy: never making client unhappy by doing and providing non professional services Inventory management methods There is no inventory management in the proposed venture because this venture provides no-goods services and do not invest in purchasing commodities, hence there is no inventory. Equipments required Basic equipments required for this venture are personal computer, printer, fax machine and telephone set. Marketing considerations Marketing plan In the commodity brokerage business, there is a high need of marketing to let people know that a new venture is established in this industry providing value added services other than the core activity of assisting and facilitating clients in buying and selling process of rice. The marketing of this firm focuses more on relationship building, communicating value and delivering on trustworthy promises to clients. Segmentation approaches Demographic Industry type There are no barriers to entry in the rice industry because it is a commodity market which comes into the market every year with no limitations on purchasing and selling this commodity. It is a still growing industry and people are still coming into this industry to settle their business. There are very least government restrictions on this industry because rice contribute to major part of our country exports. Company size Due to fewer barriers to entry, everybody regardless of what capital s/he has in the pocket can enter in this industry and can trade rice. Based on this fact, there are too many variations in company size. There are firms which supply rice to small scale retailers and there are firms which are rice mill owners and large scale exporters. The company size may vary from PKR: 100,000/- to PKR: 100 million worth of firm. Location Almost all rice traders do their business in the area of New Chaali (behind I.I Chundrigarh road) and some of them are in Jodia Bazaar. Rice mills are situated throughout the province of Sind but they fulfill the requirements of nearby areas. The rice mills in the area of Gharo and Hyderabad are major supplier of rice to Karachi. Most of the mill owners have offices in Karachi at the above said areas. Operating variables Technology There is no such technology employed as standard in the rice industry but different firms in this industry are using computer software to maintain their books of records, accounting, billing and other related activities. For a private limited company it is necessary to employ software to maintain operational and non-operational activities. For the rice mill owners, new mills are being set up with latest improved technology equipments/machinery to do rice processing in a more efficient and cost effective manner. Customer capabilities Customer capabilities vary from customer to customer. The trade volume varies from 0.5 metric tons to tens of metric tons of rice. Purchasing approaches Purchasing department Some large scale rice trading firms have separate purchasing department which have a huge annual turnover as compared to others, while small scale traders do not have separate purchase department. Most of the firms in rice industry are seth owned and they run their business in a typical seth way. They are responsible for all buying and selling activities. However, accounting activities are assigned to other employees but activities such as purchasing, negotiation, making payments and collecting payments are done by seth himself. Purchasing policies Almost all buyers purchase rice on credit, there are very few who purchase on cash. In Pakistan rice industry, rice buyers make payments to the suppliers/sellers within 30 days but on an average the credit period may extend to 45 days. Purchasing criteria There is no specific purchasing criterion for buying rice. Rice is being bought and sold in the market in a much simpler way, just make a phone call to a broker, s/he will note down buyers requirements, the broker will arrange rice for the client and negotiate on payment terms and conditions with the buyer, receives advance amount of money to conform the deal, finalize the deal and supply the rice to buyers warehouse. Situational factors Urgency For rice exporters, the concerned bank personnel, through which international letter of credit (ILOC) is opened and maintained by importer sitting abroad, checks the quality of rice being exported to assure whether the quality of rice meets the requirements of the importer. If those quality controllers reject the rice for not meeting the required quality, then in order to avoid disappointed customers and delayed shipments exporters rush to the rice market and rice brokers to fulfill the order of the importer. At this instance, targeting such exporters who make mistakes in performing quality control check of rice may be profitable for rice brokerage venture. Size of order If rice market falls short of rice then every trader will buy rice to stock it and then sell at higher rates to make more profits. This is very critical moment in the market and most of the traders want to take advantage of such opportunity, but such decision are based upon environmental scanning and quantity of rice exported versus domestic consumption and availability. In such scenario the size of order increases from normal orders that rice traders used to place for purchasing rice in normal situations. Personal characteristic Buyer-seller similarity There are a lot of similar characteristics among the traders in the rice industry. A buyer wants to buy and a seller wants to sell and the business goes on. The basic similarity among them is that everybody has to agree upon a specific on going market rate. Attitude towards risk There is no higher level of risk involved in the rice trade business because this is a commodity business. The rates of rice do fluctuate on daily basis but not at a higher level. The major increase in rates of rice occurs due to higher exports local/domestic market fall short of rice. Risk is involved when rice is sold at credit and buyer becomes defaulter in making payments to the supplier/seller. All rice traders are aware of risks involved in this business but they believe that trust is the key driving factor of this business and they trust each other despite of having knowledge of all risks involved. Loyalty There is no brand involved in the rice business to which loyalty can be associated. Business people in this industry are loyal to traders who are providing best services to their clients rather than just selling rice which can be done by providing value in their services. Target market selection strategy The rice brokerage venture will adapt full market coverage strategy to meet the needs of all traders of rice because no such customer group is identified in the market that do not want or need to buy or sell rice to run their business. Marketing mix strategies Service description The service to be provided by the proposed venture is to facilitate buyer and seller to look for each other, to fulfill their business needs of rice and making rice available for them at best prices so that they may run their business profitably. The service charges are 0.5% of the overall amount of the rice being bought and sold, which will be charged from each client for a single deal transaction. This venture also caters to the rice mill owners by helping them to look for potential buyers of their processed rice. The said venture will also provide its services to rice growers and so that farmers and landlords may sell rice to rice mill owners at best rates and after processing the rice will be passed on to different channels for furthering its supply into the market. According to product lifecycle, the rice brokerage business is at growth stage. Pricing The cost of service to be charged from clients is based on going-rate pricing strategy. This pricing strategy is chosen for this venture because all competitors in the rice brokerage service industry are charging same rate of commission from buyers and sellers, therefore premium pricing and other pricing strategies will not be feasible for this type of venture. The value that client will get after using our services will help us to build and maintain our clientele base through word of mouth marketing. At the initial stage, the most feasible pricing strategy will be going-rate pricing in order to survive and maximizing sales growth. Promotion All the promotional strategies for this venture focus on partnering with clients, value added selling, consultative selling and building long term sustainable relationship with the clients. All advertising will be done by personal visits to buyers and sellers premises so that interpersonal relationships can be strengthened by personal selling. To make promotional activities strategies more effective, efficient and result oriented we will try to concentrate on customers, preparing ourselves for gathering information about competition, convince the clients about our services by providing guarantee and by delivering on the promises, offering benefits to the clients and handle objections of the clients by listening to them about our offered services which will help us to mould our services according to each client needs. Place Overall marketing strategy Nowadays, business persons have become smart enough to opt for forward and backward integration. Traders buying and selling at large scale do not necessarily engage a rice broker for their trading operations. In such scenario, creating a place in the industry and market place can be a challenging and trivial task. To gain success, following strategies will be implemented for the business of rice brokerage business. Strategy 1 Continuous visits to large and small scale rice traders for prospecting and give them information about advantages associated with services offered by a rice brokerage firm while providing them value in each service, cutting down costs in warehousing and storage of rice, making process of looking for buyers and sellers easy and enabling them to meet each business entity annual revenue targets and turnover goals. Strategy 2 Creating a database of all existing and potential clients to keep individuals up-to-date record of all previous transactions, their feedback about services they have received which will enable us to take corrective measures to further improve on strategy and level of service. Tactics Regularly monitoring and evaluating of current market activities and to take actions accordingly in order to survive in the challenging business environment. Legal considerations and business structure Type of firm The legal form of entrepreneural venture into consideration is sole propreitorship because there are no complex legal requirements of establishing a rice brokerage venture. At the very start of establishing such service providing venture, we need a high level of direct control over operations and processes of business to convince and satisfy our clients about our services. Terms and conditions Goods are delivered at owners risk Seller of rice isnot responsible for any kind of unpleasant event regarding delivery of rice to buyers destination 50% of service charges, which is commission in this case, will be charged at the rate of 0.5% of trade amount from each party, and the rest will be paid by the parties after successful execution and completion of the deal. Transportation charges are to be borne by the buyer Payment agreement will be carried out according to mutual understanding of both parties The broker itself is not responsible for quality of rice not meeting buyers quality needs and requirements. However, we will try our level best to assure our clients about delivery of rice of reqired quality as decided at the time of finalizing the deal Buyout A successful entrepreneur is the person who plans for a good profitable future and not forgetting to plan for coping up with challenges due to changing external environment. Therefore, in the worst case scenario if the propreitor end up doing business with heavy losses then it is easy to exit from this business by shutting down the firm. Despite increased effective tax rate, unlimited liability and difficulties in raising funds, sole propreitorship form of organization still seems to be feasible for this venture. Legal documents The basic legal documents for a sole propreitor venture are; National Tax Number (NTN) Sales Tax Registration Number (STRN) Tax considerations Financial considerations Startup costs SOURCES OF CAPITAL Owners Investment (name and percent ownership) PKR Raj Kumar 100% ownership 1,635,000 Total Investment 1,635,000 STARTUP EXPENSES Capital Equipment List PKR Furniture (tables and chairs) 15,000 Equipment (computer, printer, fax telephone) 18,650 Fixtures (fans and lighting) 7,000 Total Capital Equipment 40,650 Location and Admin Expenses PKR Rental 15,000 Advance deposit 180,000 Telephone connection charges 600 Mobile phone 1,200 Stationary 2,580 Total Location and Admin Expenses 199,380 Advertising and Promotional Expenses PKR Advertising 10,000 Travel/entertainment 10,000 Total Advertising/Promotional Expenses 20,000 Reserve for Contingencies 20,000 Working Capital SUMMARY STATEMENT Sources of Capital PKR Owners investments 1,635,000 Total Source of Funds 1,635,000 Startup Expenses PKR Capital equipment 40,650 Location/administration expenses 199,380 Advertising/promotional expenses 20,000 Contingency fund 20,000 Working capital Total Startup Expenses 280,030

Tuesday, August 20, 2019

Recommendations And Justification For Strategic Options Marketing Essay

Recommendations And Justification For Strategic Options Marketing Essay Introduction From the last three decades hospitality business environment is becoming more aggressive and competitive for the businessmen due to the impact of globalization. Therefore, it is mandatory for every businessman to develop and implement a comprehensive and profitable strategic planning for the survival of their business. A strategy indicating the opportunities to propose, specific targets, and the types of competitive advantages those are to be developed. (Dibb et al., 2006) So strategy preparation is the overall preparation that facilitates the goodness of management procedures. Of import provision takes you after-school the day to day activities of your governance or task. It provides you with the big picture of what you are doing and where you are going. Strategical planning gives you lucidity about what you actually want to achieve and how to go astir achieving it rather than a program of activity for day to day operations. (Janet Shapiro et al., 1998). Strategical management is a continuous process that estimates and controls the activities of the organizations in which the organization is involved. It also helps to evaluate its potential competitors keeping in view the organizations set goals and strategies to achieve the organizational overall objectives. The implementations of these strategies are evaluated on regular basis and if these strategies are not working in the business environment to achieve the organizational goals then these are replaced by new strategies. Stephan P. Robbins and Mary Coulter (2009: 180) tell us: Every organization needs a mission-a statement of its purpose. This mission induces the managers to take favorable actions to accomplish this mission. For instance, the mission of Brook Hotels is Brook Hotels is committed to realizing our guests needs. This statement provides clues to what this organization sees as their purpose. They achieve this, by development and providing innovative dare and first-class hospitality products served by devoted attached highly disciplined vibrant people. In so doing, they always strive to create and sustain prominent returns and value and to honor their sociable and biology responsibilities to the fullest. The managers usually observe the two environments in the situation analysis. External analysis of hotel, so the managers know that what the competition is doing and what the labor supply is like in locations where it operates. Therefore, managers examine both the specific and general enviro nment to see the positive and negative trends (opportunities, threats) of the hotel and then create and develop the strategies accordingly. Internal analysis of hotel provides you the important information of the hotel resources (financial, physical, human and intangibles assets) and capabilities (skills and abilities to do the activities). These resources and capabilities give the hotel a competitive edge. Tools that can be in use to evaluate acceptableness include what if analytic thinking neutral functions. After evaluation all the strategies are going to be implemented in a developed organizational structure and design in a way that the company goes towards the profitability. As we know that the hospitality industry is reaching at the maturity due to a large number of competitors and the effect of globalization. Therefore, in order to survive in such a competitive environment, everyone have to work out on the effective strategic formation and implementation. Thus, it is very imp ortant to have a good strategy because organization can only gain the sustainable growth if they have good plans for the consumers as they are the only source of all the revenues help in building a good reputation in the industry. 4. Company Introduction The Hilton Hotels Corporation is recognized worldwide in hospitality industry. It owns over 514 hotels worldwide with over 176,257 rooms. According to Forbes, it is ranked as the 43rd largest private company in the United States. It was founded by Conrad Hilton in 1919 in Cisco, Texas. The corporation has highly regarded hotel brands. Their brand portfolio includes: Hilton Conrad Doubletree Embassy Suites Hotels Hampton Inn, Hampton Inn Suites Hilton Garden Inn Homewood Suites by Hilton, and The Waldorf Astoria Collection Hilton is guided by the principles of Conrad Hilton, in which the company strives to: Consistently delight customers invest in team members Be mindful of the environment Deliver innovative products and services Give back to the communities that are served Expand the family of brands Continuously improve performance Provide a healthy, safe environment for team members, guests and customers Create a culture of pride Strengthen the loyalty of constituents Hilton in recent years, have aimed to target those aged between 25 to 55, and therefore to become more appealing to the younger audience. Most of the Hilton brand hotels are franchised to independent companies. 4.1 Vision Hospitality is all about the individual and at Hilton; we pride ourselves on our unique service culture. Yes I Can! Is our company-wide philosophy which promises that each guest will be treated with a positive service attitude at every point of contact? The hotel manager, the waiter, the receptionist, the porter everyone plays a vital role in delivering a memorable guest experience. 4.2 Mission We provide concern and leisure time travellers with a pick of first-class hospitality products that offering good economic value while reassuring good return to owners and shareholders and inspiration to employees. 4.3 Values of Hilton Hotels H Hospitality: The organization is passionate about delivering exceptional guest experiences I Integrity: To do the right thing all time L- Leadership: To continue its leadership in the industry and also in its communities T- Team work: To perform the tasks in teams O- Ownership: To be the owners of the actions and decisions taken. N- Now: To operate with a sense of urgency and discipline (Hilton, 2010) 5. PESTEL Analysis PESTEL analysis defines the external factors to business, depending on the market Ecological and Legislative factors are included. PESTEL analysis measures the market capability by indicating the areas of growth. Political factors include legislation, international legislation, regulatory bodies, government policies, government terms and change, funding, grants and initiatives and lobby groups. The economic factors comprise domestic economy, international situations and trends, taxation issues, seasonal issues, market and trade cycles, distribution issues and others. The social factors include lifestyle trends, demographics, consumer attitudes, opinions, media views, brand, company, technology image, consumer purchasing patterns, fashion and role models, competing technology development, associated and dependent technologies, replacement technology solutions, maturity of technology information and communication and others. Political Factors: Considering the political factors Hilton Hotels have faced many political barriers on its way to success. One such incident is the Arab boycott of American companies. Arab countries have boycotted businesses with countries that do businesses with Israel even though the issue was not directly related to America. Most of the American companies like Ford, IBM and Hilton were blacklisted by the Arabs. Hilton Hotels continued to expand its business in Israel and Egypt along with promoting peace in the region. Hilton Hotel received no threat from Israel after opening its hotel in Egypt. Economic Factors: The internet is not severely alive to the efficient economic cycles. However, it is observed that the tourism or hotel sales are dejected due to unnatural economic changes in those countries from which customers are booking and reserving the products. These changes include in economic growth, interest rates, rising prices or currency fluctuations that can eliminate tourism organization s cost advantage and can have an adverse consequence on the margins. Hilton has formed alliances with various organizations and also strategic agreements to continue its prosperity. Social Factors: Sociology changes and changes in customers attitudes towards new technology and internet in particularly will have absolute wallop on internet and hospitality industries respectfully. Time customers are Thomas More experienced and innovative in the use of engineering science. The social system of rules dimension moldiness includes the larger mixer and persuasion processes through with which the interests of the dissimilar social groups interact with one another and with the technology. Hilton has figured its services suitable for all the sectors. It has provisions for theatres, conference rooms for business delegates, U-shaped bedrooms and board rooms, dinner halls social gatherings and other similar activities. Technological Factors: Hilton has implemented electronic marketing as part of its technology drive. The rooms booked over the web for the Hilton hotel accounts for half billion dollars. Hilton has developed its own system of technological department for managing the international operations worldwide. Hilton is among the few hotels that use internet for booking rooms. Hilton has merged with various firms like Starwood for expansion and also for its technologic advantage. Hilton International use computers in their core information physical processing centers of selling and statistical distribution, front office, back-office, and beverages control. Information technologies are dispersing in eight key areas of hotel trading operations like selling, distribution, reservations and gross sales, telecommunications, guest accounting, room management, back-office, food and drinks, control energy management and safety and security. Merchandise distribution is a critically important mathemati cal function of Hilton International. Information technologies, such as computerized reservations systems and video brochures, aid hotels in selling and distributing their bed nights. For Hilton the employment of information technologies to nexus neurotic their front office, back office and beverages departments may be essential for the businesslike and cost-effective bringing of their services. However, it aim not be decent to warranty the sales agreement of hotel bed nights without links to international selling and statistical distribution networks building bed nights cannot be sold. Ecological Factors: Hilton New York has unveiled eco-centric initiatives as part of its two-years of celebration of generating clean power with fuel cell technology. Hilton New York has performed various leading-edge initiatives throughout the hotel. (Organic Fertilizer Waste Vector Decomposition System) This system was set up to reduce the 8 tons of wet rubbish which is approximately equal to 5000 meals produced on an average at the building each day. This system facilitates the employees to dispose of table and kitchen scraps into unit which is a size of chest freezer. This system eliminates nearly 400 bags of garbage per day. (Water Purification System) Hilton New York has deployed an on-site water purification system created by the Natural Water. The Natural water system is connected to the existing water source. This water system of rules has eliminated nearly 12 000 expendable glass and plastic bottles from paper routine change of location in the hotel. Legislative Factors:- The hoteliers in US are about to expect lobbying and assembly action that will feeling travel companionship taxation and card bank check which are important issues to the lodging manufacture according to the American Hotel and Lodging connection. The association believes that this move will certainly bear an impact on the industry. Chris Nassetta the CEO of the Hilton Hotels has same that it is a greater menace than people are giving it credit for. Building companionship executives fearfulness the execution of the this statute law as they would no choice but to brand up what they consider as incomprehensible gross by levying high monetary value onto hotels. 6. SWOT Analysis of Hilton Hotels Hilton hotels corporation is also recovering from the event of September eleven the like all Major building corporations. This tragic homo event also delivered a financially annihilating blow to the traveling industry as a unit and to the building industry in particular. In order to fully recover and thrive in the coming old age Hilton mustiness assess its overall all strengths and weaknesses as it moves forward done the new millennium. The favorable grind analytic thinking sheds any easy on any of the pitfalls and opportunities that await the Hilton Hotels. Strengths Hilton Hotel Corporation is a well-established organization and industry leader in the hospitality industry. It is well diversified across the industry with hotels in the high end, business and mid-priced classes in their product mix. It also possesses solid integration features such as owning the companies that manufacture its furniture and has invested in online reservation travel enterprises Weaknesses It may be two narrowly focused making it exposed to a downturn in the global economy and other world-wide misfortunes that could limit global travel such as the bird-flu and a significant terrorist strike. It may be defenseless to workers strikes and crack down on undocumented workers in the U.S. Most of its holdings are in the U.S. Opportunities It should offer a range of characteristic and expert services to the high end guests and high whitecaps such as wedding planning hosting, spas that specialize in personal services and personal trainers. It should look to expand into or purchase a cruise line. A cruise ship is little more than a hotel that floats this would essentially match what it currently doing with its leased properties Gaming activities would spurt regulation, etc. Take advantage of emerging markets, especially with business class and mid-priced markets. Threats It must be careful not overstretch its labors to mix entertaining and betting The delay of credit and other side effects of betting can slowly but surely chew profits. September 11th was a major blow to the hotel industry. A similar event could result in another down turn. By studying national and regional industry trends Hilton Corporation will be capable to return advantage of opportunities that will enable growth piece identifying threats that may affect profitableness. Growing in the hotel and cordial reception manufacture will include a continuing focusing on gambling International enlargement and exploitation all media to promote its products to potential customers. One advisable strategy for Hilton is to emphasize the grandness of family in all its hotels including the gambling and gambling casino locations. Las Vegas has exhausted millions to attract families by adding childrens attractions as well spring as the conventional casinos for the adults. Most of the hotels rich person at affair a little country devoted to colonnade games. However some hotels have luxuriant arcades plot areas and child attention centers motivated for those traveling with children Hilton Hotels Corporation, 2007. Hilton needs to ensure they are right field in the middl e of this demographic of parents traveling with children. Spell the focusing can stillness be on the senior high school dollars that are tossed around in the casinos by the parents it will be critical that the edifice have the facilities usable that testament attract parents with children to check at the property. Since location is a greater requirement and holiday clip has become one of the few multiplications that families are capable to spend superior clip together, Hilton essential capitalize on this marketplace section. 7. Evaluation of the Strategic Options After analyzing the internal and external environments, it is important for Hilton Hotel Corporation to identify the strategic options that are available. This gives them the opportunity to select the most suitable strategic option for the corporation. The strategic options are evaluated on the following criteria: The required resources The degree to control over future strategies The speed with which a change in the position of SBUs can be achieved Strategic options Environment Competencies Expectation of the company Risk involved Market Penetration Gain market share for advantages Superior resources and skill force to adopt this option Increase return by using the current strategies Low risk Market Development Current market is saturated, opportunity to enter new segment, new geographical areas Current product portfolio can be used. Increase return by using the current strategies Medium risk Demographic Segmentation Focus on age and low income group to get competitive advantage Skilled force to adopt this option using current product portfolio Increase return by using the current strategies High risk Backward Integration Become a furniture manufacturer Skilled force to adopt this option with new product line Increase return developing new strategies Medium risk Joint venture Obtain local management to reduce risk Distinctive skilled force with new and existing product Increase return developing new strategies Low risk Recommendations and Justification for Strategic Options After an internal and external analysis of Hilton Hotel Corporation and evaluation of the strategic options the following growth strategies for the company are recommended. Market Penetration Acquisition of motels Market development Excursionists Demographic segmentation Backpackers:Â  18-28 years, no children. Attracted to adventurous activity, consider themselves travellers not tourists, generally well-educated and cost conscious. Empty Nesters:Â  Parents whose children have flown the family nest, between 43 and 58 of age, well-educated and medium disposable income. Backward Integration Distribution of furniture manufacturer Joint Venture Expansion of businesses other than the western world Strategies Attractiveness Company strengths Level of importance Market Penetration (Acquisition of motels) Very high Highly recognized brand name in the western world High [Company doesnt have motels in US and UK ] Market Development Obtain the market of (Excursionists ) Very high Highly recognized brand name in the western world Very high demographic segmentation (Backpackers and (Empty Nesters) High Highly recognized brand name in the western world high Backward Integration (Supplier of furniture) Moderate Highly recognized brand name in the western world Low Joint Venture (Acquire some assets in Pakistan) Moderate Highly recognized brand name in the western world Moderate Conclusion Marketing is the lifeblood for any business organization which can be defined as the collection and coordination of interrelated activities. The degree and the impact of marketing planning determines the success or failure of a business organization as they help in the analyzing the markets and also the needs of the customers. The founder of Hilton hotels is the Conrad Hilton which was renamed as Capital Hilton in the year 1977. Many celebrated guests have considered Hilton group of hotels as home away from home which was trademark for customer service and hospitality. Hilton group of hotels have been affected by the political controversies in the Middle East but it didnt confine its growth in the region. The organization went on to open its hotels in Egypt and Israel amidst controversies and also promoted peace in the process. Apart from political and legislative factors remaining of the PESTEL factor didnt affect the Hilton hotels business across the world. The marketing planning l ived up to the expectations of the expectations of the Hilton Hotels. The marketing approach used by Hilton is geocentric to a great extent. The hotel chains in the US failed to attract the guests at the beginning of 2002 vacation season later they managed to balance the figures. Therefore it can be concluded that the Hilton group of hotels is performing to standards of its reputation but there is plenty scope for the American based organization to develop further. References Cathy A. Enz, Hospitality Strategic Management Concepts and Cases: 2nd Edition Stephen P. Robbins, Mary Coulter, Principles of Management: 10th Edition Philip Kotler, John T. Bowen, James C. Makens, Marketing for Hospitality and Tourism: 5th Edition Gerry Johnson, Kevan Scholes, Exploring Corporate Strategy: 6th Edition Johnson G, Scholes K, Whittington R., 2008, Exploring Corporate Strategy, 8th Edition, FT Prentice Hall, Essex.

Monday, August 19, 2019

The Efffects Of Louis 16th On :: essays research papers fc

The French Revolution was a significant milestone in European history, remembered by many in historical and literary works. The situation in France, mostly under the leadership of Louis XVI, had a negative influence in France, thus creating a perfect climate for the French Revolution. France was plagued by both debt, and poor decision making. prior to 1789. France was poverty-stricken and burdened with some of the highest debts. On the financial side, Louis XVI was aided by: Finance Minister Anne Robert Jauques Turgot, and Interior Minister Chretien Guillaume de Lamoignon de Malesherbes (*The economic origins of the French revolution, pg. 4). Louis introduced some of the most oppressive taxes and instituted financial reforms. Greater reforms were prevented by the opposition of the upper classes and court. This opposition was so strong that Turgot was forced to resign and was replaced by Jauques Necker. Lengthy wars, the support to the American Revolution and the gross amount of taxes paid and the lavish spending of the court contributed to the huge national debt. The government’s financial problems were made worse after 1740 by the renewal of costly wars (the French revolution, pg. 9). The war of the Austrian Succession (1740-1748) and the Seven Year’s War (1756-1763) were European wars over the domination of central Europe and colonial and commercial wars between France and Great Britain (*Aspects of the French Revolution pg. ). At their end, in 1763 France had lost almost all of it’s colonial empire in America and India. In 1778 the French launched an attack against Britain in the American Revolution. They were hoping to weaken old rivalries and regain lost colonies. The hopes of the French were not realized and their participation in the war increased an already heavy national debt. After Louis XVI granted financial aid (1778-81) to the American colonies revolting against Great Britain, Necker proposed drastic taxes on the nobility. Neck er was forced to resign in 1781 (Louis XVI and M. Antoinette ..pg 37) because of the discontentment of the people. Charles Alexandre deCalonne replaced him in 1783 and borrowed money for the court until the borrowing limit was reached (* Canadian Encyclopedia ref: france, revolution ). The anger of the French people against taxes, debt and lavish spending on the Court resulted in the recall of Necker in 1788, who still could not prevent bankruptcy of the government. During the next couple of years the financial crisis steadily worsened, because the government was bankrupt.

Sunday, August 18, 2019

Pollution Essays -- essays research papers

Pollution, contamination of Earth's environment with materials that interfere with human health, the quality of life, or the natural functioning of ecosystems (living organisms and their physical surroundings). Although some environmental pollution is a result of natural causes such as volcanic eruptions, most is caused by human activities. There are two main categories of polluting materials, or pollutants. Advertisement Biodegradable pollutants are materials, such as sewage, that rapidly decompose by natural processes. These pollutants become a problem when added to the environment faster than they can decompose (see Sewage Disposal). Nondegradable pollutants are materials that either do not decompose or decompose slowly in the natural environment. Once contamination occurs, it is difficult or impossible to remove these pollutants from the environment. Nondegradable compounds such as dichlorodiphenyltrichloroethane (DDT), dioxins, polychlorinated biphenyls (PCBs), and radioactive materials can reach dangerous levels of accumulation as they are passed up the food chain into the bodies of progressively larger animals. For example, molecules of toxic compounds may collect on the surface of aquatic plants without doing much damage to the plants. A small fish that grazes on these plants accumulates a high concentration of the toxin. Larger fish or other carnivores that eat the small fish will accumulate even greater, and possibly life-threatening, concentrations of the compound. This process is known as bioaccumulation. II. Impacts of PollutionPrint section Because humans are at the top of the food chain, they are particularly vulnerable to the effects of nondegradable pollutants. This was clearly illustrated in the 1950s and 1960s when residents living near Minamata Bay, Japan, developed nervous disorders, tremors, and paralysis in a mysterious epidemic. More than 400 people died before authorities discovered that a local industry had released mercury into Minamata Bay. This highly toxic element accumulated in the bodies of local fish and eventually in the bodies of people who consumed the fish. More recently research has revealed that many chemical pollutants, such as DDT and PCBs, mimic sex hormones and interfere with the human body's reproductive and developmental functions. These substances are known as endocrine disrupters. See Occupationa... ...es of excessive noise. Page 1 of 2 See an outline for this article. How to cite this article  © 1993-2001 Microsoft Corporation. All Rights Reserved. Advertisement Related Articles Air Pollution bioindicators of environmental damage More... Books Encarta recommends Search for books about Pollution at BarnesandNoble.com Periodicals Search for periodical articles about Pollution in Electric Library. Free registration required Encarta Training Center Search for courses and materials on Pollution Internet Search from MSN Search News from MSNBC Related Web Sites EPA: US Environmental Protection Agency Noise Pollution Clearinghouse More Details Also on Encarta 10 words you should know Qwest: managed solutions Also on MSN MSN Pets: facts about furry friends Real estate tips from HomeAdvisor Our Partners The Princeton Review Studentloan.com Encarta Reference Library Learn about our award-winning CD and DVD products Please rate Encarta's 1 2 3 4 5 -select a reason- Exactly what I needed Was too technical Didn't provide enough detail Was out of date article on this topic. Poor Excellent Main reason for your rating

Saturday, August 17, 2019

American Experience in Huck Finn Essay

â€Å"All modern American Literature comes from one book by Mark Twain called Huckleberry Finn.. † claimed Ernest Hemingway, a American author and journalist. This quote represents the idea and perception of Huckleberry Finn as a defining moment in American Literature, a time when a new culture was being formed west of the Atlantic that had many different subjects and characteristics than that of the literature in Europe. What makes The Adventures of Huckleberry Finn so original and such a representation of America is that whatever Huckleberry Finn, the character, is about or can be defined by, is what America was all about. Through this complex character, Mark Twain was able to create a new American experience and show the reader all about it. The main characteristics of the American experience that Mark Twain represented through this character included a social commentary on the southern culture and its response to slavery and its general antebellum culture, the nature that defines America and how America defines its nature and the freedom from it, and the new anti-materialistic hero. The opening of the book deals with the most serious issue depicted; the idea of slavery and the response of the southerners to its injustices. The majority of the American experience of slavery and its response are shown through the relationship between the main protagonist, Huck and his friend Jim. When Jim first approaches Huck to tell him that he has run away from his master Huck replies, â€Å"People would call me a low down Abolitionist and despise me for keeping mum- but that don’t make no difference. I ain’t agoing to tell.. † (1379). In a time when it was illegal to aide slaves in their escape, Huck was just beginning to start his moral dilemma of his loyalties to the law, and his friendship with Jim. This brings about a side note on the American experience of slavery that is not as developed as the response to slavery in Huck and that is: how does a person act and feel in a society in which they have friends that can become slaves. In many Abolitionist books and essays at the time, the reader was directed to feel for the slave as a man, as a brother. They used emotions to show the hardships of the slaves and play upon the guilt of the white American to end slavery. In Huckleberry Finn, Twain asked the reader to determine how they would act on slavery when they saw their friends under servitude. This was a large issue because it brings out personal alliances with cultural alliances of the south. However, the main American experience Twain is trying to develop on slavery is not the personal relationship and whether or not slavery was a terrible issue, it was the southerners response to slavery. This is exemplified by two separate cases. The first is with slavery and Jim, and the second is with Huck’s abusive and drunken father who would â€Å"lay drunk with the hogs in the tanyard† (1359). Both of these issues were just symbols of the southern distorted culture of the time. A culture that could enslave a man, calls themselves good Christian men, and then falls asleep drunk. What is peculiar about this novel is not necessarily Twain’s feelings regarding the morality of this culture. It is fairly obvious that he disapproves of such and shows that it is a morally defunct society, but rather what makes this novel truly representative of the American experience is showing how even someone who is not morally corrupted acts upon it. Huck, who is shown through his helping of Jim and his friendship with Jim, clearly understands the injustice of slavery and the immoral acts his father does. What does he do about it though? Does he seek to transform this southern society through work or a mini-revolution? No, he just simply moves along. This is the central irony of the book, and thus represented of one of the ironies of the American experience in the 19th century. Huck Finn chooses to leave intact this society that is clearly in need of change, and just simply leaves the place behind. It shows that he is against slavery and the ideals of the south and thus won’t live in it, but he also won’t change it. This was one of the most prominent experiences of America in the 19th century. Many whites disagreed with slavery, but if it did not affect their lives, as they were not necessarily the culprit or the victim, they just went on living their lives. The most common feature of this novel is movement. While this was crucial in developing the irony that was the southern response to slavery, it is also important in itself. In this novel, the main characters are always going somewhere, leaving a place in which they didn’t like or had a bad experience, and moving on to the next. This sense of freedom from nature was feature that is distinctly American. In the novel, the river was a  central metaphor as it brought them food, their raft, but also gave them a means of transportation. The American experience of traveling for the sake of traveling and expanding yourself in nature is shown from their experiences with movement in the river. Huck Finn was a character who is always in motion, always free. This was seen by the fact that he did start out the trip trying to provide freedom for Jim up the river, but when they passed Cairo he did not stop. In fact, the new route would take them to New Orleans, a slave-trading capital of the south at the time (Johnson). The freedom that nature provided Huck was seen by his depiction of the nights on the raft as â€Å"It’s lovely to live on a raft. We had the sky, up there, all speckled with stars.. † (1423). This freedom brings a release from the world of land, the towns where people were entrapped in a cycle of guns, alcohol, and racism. He does not see in moral meaning in nature like the transcendentalists of the time, rather it was an escape of the modern world, a place to have pleasant feelings. This freedom is an American experience. In just a purely physical sense, America has the opportunities for freedom. Vast lands, ample rivers, defined seasons all allow the American to seek freedom from society. This is something that was not seen in Europe as you were subjected to just your own country’s land through language, cultural, and physical barriers. This idea of jumping on a raft and finding your freedom, both spiritually as in the case of Huck and physically in the case of Jim, is something that represents a true American experience. This myth of the open frontier continued in writing for decades to come, a myth that would allow the individual American to escape the rapidly growing urban centers that were developing an uneducated middle-class. The last particularly American subject is the hero of the novel himself, Huck. Huck is envisioned as this romantic anti-society anti-inheritance hero. In coming-to-age novels of the time, many were determined to show the process the character mature, moving past their youthful selves and into a role of social acceptance of culture. Huck represents a new American subject, on who speaks as he wishes, and does as he wants. Because of his traveling lifestyle, Huck does not concern himself with inheritance or money for any matter. What mattered most for Huck in the story was the materials that made the journey possible. He was not concerned with his social class, his need for a life with a wife, kids, and money. This metaphor represents the American Anti-materialistic culture that was forming, and thus Twain depicted it as such in his story. The sense of anti-conformity culture was the subject, a view that was depicted primarily by Huck. To combat the idea that Huck was just a child, and this is how he was supposed to act, Twain introduces two characters. The Duke and Dauphin, con-artists who swindle people out of their money by performing productions represent the free nature, the anti-materialistic culture that Huck represents. While these two do act in order to obtain money, the goal of the money is not to obtain a higher social order, but to carry on in life. It supplies their thirst for fun. This was seen when after a heist, the Duke asks to count the money so that they can â€Å"take and give it to the girls† (1451). This shows that they went about their plan yes for the money, but the money was not an object that they desired; it is what it can be immediately used for that defines it. This was against the European experience of inheritance and the desire to better oneself in a Victorian fashion, and represented an American subject. Huck finds out throughout the story and the encounters with the people in the towns, how to live in order to escape the social conformity, thus creating his own identity. This idea of putting your obligations to you self-creation and fun, and not to the creation of a self that is defined by community or cultural standards was an effective approach to an American subject. In an extended metaphor, Huck Finn and his friends and acquaintances represent an American subject. Their reactions to slavery represent the blind eye and unwillingness to put about change in the southern culture of slavery and racism, a subject that would arguably represent the south to this day. At the same time, the river which took them away from their culture as opposed to fighting it, also represents the freedom of America, a subject Twain makes sure he repeats throughout the novel. Lastly, the characters themselves represent a new age of anti-materialism, a staunch contrast to the European idea of self-betterment for the sake of culture and standing. In all, these metaphors all show a new American subject. Cited: Twain, Mark. â€Å" The Adventures of Huckleberry Finn. † The Harper Single Volume American Literature. Ed. McQuade et al. New York: Longman. 1999. 1355-1522 Walter Johnson, Soul by Soul: Life Inside the Antebellum Slave Market, Cambridge: Harvard University Press, 1999, p. 2 and 6.